ICE AGE 4: CONTINENTAL DRIFT The 4-D Experience at The San Diego Zoo

Hold on to your seats because this is going to be a bumpy, breezy and snowy ride! The San Diego Zoo, in conjunction with Twentieth Century Fox Consumer Products and SimeEx-Iwerks, has unveiedl the new Ice Age: Dawn of the Dinosaurs – The 4-D Experience. The completely immersive attraction takes the Ice Age action from the big screen and brings it directly to the viewer by combining 3-D film elements from the third film in the franchise with an exhilarating array of synchronized physical effects. This is the first time this attraction will appear in the U.S.

“We couldn’t be more thrilled to see this amazing attraction debut in the U.S. after a strong premiere in Europe. The San Diego Zoo is the ideal location,” said Jeffrey Godsick, president of Fox Consumer Products. “Ice Age is the biggest animated family film franchise in the world and by establishing a home at one of the country’s top family destinations we’re allowing fans to immerse themselves with their favorite characters in all-new ways.”

Actress Keke Palmer, who voices Peaches, a young wooly mammoth, in the upcoming feature film Ice Age: Continental Drift, will be joined by San Diego Zoo Director of Operations Bob Dillon and Elephant keeper Ron Ringer for the opening.

The theater is adjacent to the 7.5-acre Elephant Odyssey, home to Peaches’ descendants and more than 35 species of animals. Asian elephants meander a 2.5-acre exhibit that includes a 137,000-gallon pool, gentle rolling hills, hidden drinkers and feeders to entice foraging, and the half-acre Conrad Prebys Elephant Care Center.

Ice Age: Dawn of the Dinosaurs – The 4-D experience is a 14-minute thrill ride featuring sub-zero heroes Manny, Ellie and Diego, who venture into a mysterious underground world after Sid the Sloth stumbles across three abandoned eggs and decides to raise them as his own.  Once the eggs hatch, the adventure begins in the lost world of the dinosaurs.  Viewed in eye-popping 3-D, the film features an all-star voice cast, including Ray Romano, John Leguizamo, Denis Leary and Queen Latifah.  The attraction first opened at Alton Towers in the United Kingdom and Gardaland in Italy – the number one theme park resorts in their respective territories.

About Ice Age

With over $4 billion in box office, home entertainment and consumer products sales, the Ice Age franchise is a perennial hit. The installment of Ice Age Dawn of the Dinosaurs – The 4-D Experience comes during a booming time for the franchise with the debut of the first Ice Age television holiday special, Ice Age: A Mammoth Christmas airing in November, and the fourth installment of the film series, Ice Age: Continental Drift, in theaters in 3-D July 2012. Fans will follow Scrat’s nutty pursuit of the cursed acorn, which he’s been after since the dawn of time, with world-changing consequences – a continental cataclysm that triggers the greatest adventure of all for Manny, Diego and Sid.  In the wake of these upheavals, Sid reunites with his cantankerous Granny and the herd encounter a ragtag menagerie of seafaring pirates determined to stop them from returning home.  The film features a returning cast voiced by John Leguizamo, Ray Romano, Seann William Scott, Queen Latifah and Denis Leary, along with new characters voiced by Jennifer Lopez, Wanda Sykes, Keke Palmer, Aziz Ansari, Peter Dinklage and Drake, among others.

ICE AGE 4: CONTINENTAL DRIFT opens in theaters everywhere on July 13th 2012.

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