IMAX Packs a Punch With DreamWorks Pictures’ REAL STEEL; Posts Record October Opening at Box Office With $4.4 Million Globally

LOS ANGELES, Oct. 10, 2011 – IMAX Corporation today announced that REAL STEEL, an action drama from DreamWorks Pictures, distributed by Touchstone Pictures, earned approximately $4.4 million at the box office in IMAX® theatres worldwide during its three-day opening weekend. Domestically, the film grossed approximately $27.3 million, with IMAX screens generating approximately $3.2 million on 270 screens. Internationally, the film grossed approximately $22.1 million, with 62 IMAX screens generating $1.2 million. There are 42 IMAX screens still to open in various territories, including China.

“REAL STEEL performed quite well in IMAX, particularly for an October release,” said Greg Foster, IMAX Chairman and President of Filmed Entertainment. “With nearly half of our international markets yet to open, combined with the healthy word of mouth and our experience with Shawn Levy’s films, we expect REAL STEEL will have a successful run over the next several weeks across our network.” 

Real Steel: The IMAX Experience has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience^® through proprietary IMAX DMR^® technology. With crystal-clear images, laser-aligned digital sound and theatre geometry that maximizes field of view, IMAX provides the world’s most immersive movie experience.

About REAL STEEL

A gritty, white-knuckle, action ride set in the near-future, where the sport of boxing has gone hi-tech, Real Steel stars Hugh Jackman as Charlie Kenton, a washed-up fighter who lost his chance at a title when 2000-pound, 8-foot-tall steel robots took over the ring. Now nothing but a small-time promoter, Charlie earns just enough money piecing together low-end bots from scrap metal to get from one underground boxing venue to the next. When Charlie hits rock bottom, he reluctantly teams up with his estranged son Max (Dakota Goyo) to build and train a championship contender. As the stakes in the brutal, no-holds-barred arena are raised, Charlie and Max, against all odds, get one last shot at a comeback.

DreamWorks Pictures presents REAL STEEL, directed by Shawn Levy, produced by Don Murphy, Susan Montford and Shawn Levy, with a screenplay by John Gatins, story by Dan Gilroy and Jeremy Leven, and based in part on the short story “Steel” by Richard Matheson. REAL STEEL opened in theaters on October 7, 2011.

The film has been rated PG-13 for some violence, intense action and brief language.

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