POM WONDERFUL PRESENTS: THE GREATEST MOVIE EVER SOLD Trailer & Website Are Here!

Have a look at the trailer for Morgan Spurlock’s next film POM WONDERFUL PRESENTS THE GREATEST MOVIE EVER SOLD via Yahoo! Movies. I can’t wait to see this! I love his stuff…ever since Super Size Me and his critically acclaimed FX television series, “30 Days.” Spurlock was recently nominated for a primetime Emmy Award as well as a Writer’s Guild Award for “The Simpsons 20th Anniversary Special: In 3-D! On Ice!,” and is currently in post-production on his next feature documentary COMIC-CON EPISODE FOUR: A FAN’S HOPE.

Plus, The official website for POM WONDERFUL PRESENTS THE GREATEST MOVIE EVER SOLD is now live! Check it out HERE! Visit the film on Facebook HERE.

Synopsis:

Boundary-pushing Oscar®-nominated filmmaker Morgan Spurlock explores the world of product placement, marketing and advertising in POM Wonderful Presents: The Greatest Movie Ever Sold, a film that was fully financed through product placement from various brands, all of which are integrated transparently into the film.

While using brands in film promotion is not new for Hollywood, it certainly is new territory for the documentary format. Spurlock exploits the phenomenon to new heights, with everything from branded pizza boxes and in-flight film promotions to branded-everything in-film.

With humor and insight, POM Wonderful Presents: The Greatest Movie Ever Sold unmasks the marketing process to bring audiences behind closed doors directly into the pitch meetings and marketing presentations which ultimately inform our everyday entertainment decisions. Sponsors were provided with brand category exclusivity. The brands that agreed to sponsor the film placed Spurlock front and center in their brand campaigns and advertisements, both on and off-line. Partners have the unique right to promote themselves in association with Spurlock and the film as “The Greatest.” The agreements also stipulate that Spurlock maintains creative control of the film’s content and final edit.

POM WONDERFUL PRESENTS: THE GREATEST MOVIE EVER SOLD is directed by Morgan Spurlock, written by Spurlock and Jeremy Chilnick, and produced by Spurlock, Chilnick and Abbie Hurewitz through Spurlock’s production company, Warrior Poets, along with Snoot Entertainment’s Keith Calder and Jessica Wu, who produced.

From Sony Pictures Classics and an Official Selection Sundance Film Festival 2011, Miami International Film Festival 2011, SXSW Film Festival 2011, POM WONDERFUL PRESENTS: THE GREATEST MOVIE EVER SOLD will be in theaters in select cities on April 22, 2011.