Academy Awards
83rd Academy Awards Envelope & Announcement Cards Preview
The creator and keepers of the 83rd Academy Awards envelope and announcement cards were on the Red Carpet Saturday morning. Marc Friedland, designer, 83rd Academy Awards envelope and announcements cards, Brad Oltmanns, partner, PricewaterhouseCoopers (PwC) and Rick Rosas, partner, PwC gave us a look at the new envelopes. Oltmanns and Rosas said the envelopes are locked up tight and won’t be taken out until Sunday. Both mentioned that contrary to rumor, the wrong winners’ name has never been announced.
In mid February producers Bruce Cohen and Don Mischer announced that Marc Friedland has been selected to design new envelopes and announcement cards bearing the names of Oscar® winners at the 83rd Academy Awards. This year’s ceremony will mark the 70th anniversary of the use of sealed envelopes as part of the presentation.
“The envelopes are such an integral part the Academy Awards, yet there has never been a dramatic, specially designed envelope and card to announce the Oscar recipients,” said Cohen and Mischer. “We felt it was time to change that, and Marc Friedland was the first person we thought of to create something special for the telecast.”
Friedland’s custom-designed envelope will be handcrafted from a high-gloss, iridescent metallic gold paper stock, with a red-lacquered lining featuring the Oscar statuette hand-stamped in satin gold leaf. The outside of the envelope and flap is an Art Deco-inspired satin gold foil frame with an ecru inset panel bearing the name of the award category in a rich charcoal ink.
The envelope will contain a heavyweight ecru card featuring gold foil accents and a gold leaf-embossed Oscar statuette along with the phrase, “And the Oscar goes to….” The winner’s name will be printed in charcoal ink and mounted onto a matching, red lacquer hand-wrapped frame. The back of the card will be printed with the award category.
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