‘G.I. Joe: The Rise of Cobra’ Box Office Preview

‘G.I. Joe: The Rise of Cobra’ will show at a staggering 4,007 theaters this weekend and  I estimate its take at somewhere over $50 million. Despite some of  the top-critics reviews, ‘GI Joe’s’ box office will obviously be  driven by strong word-of-mouth. Paramount has really done its job by ignoring all the  nay-sayers and going forth with  a heavy  marketing campaign. Having seen it just today, I can tell you that director Stephen Sommers (‘The Mummy’) keeps the pace clipping along with two hours full of battles, chases through Paris, explosions, high-tech suits and weapons, futuristic air/land/undersea ships, and cameos throughout.  “The JOES”  will not disappoint.