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‘Iron Man’: King o’ the Discs
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In news that surprises absolutely no one, ‘Iron Man’ broke the single-day record on Blu-Ray sales dishing out 260,000 copies. After its first week available, ‘Iron Man’ sold 7.2 million DVDs and 500,000 Blu-Ray Discs. This already makes it the highest selling Blu-Ray Disc of the year.
On DVD ‘Iron Man’ outsold its nearest competitor, ‘Forgetting Sarah Marshall’ by a margin of nearly seven to one. Likewise, on Blu-Ray, ‘Forgetting Sarah Marshall’ sold less than 7% of the amount ‘Iron Man’ sold.
We’ll see if the records hold come December 9th when ‘The Dark Knight’ gets its DVD and Blu-Ray release.
Source: The Hollywood Reporter
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