Netflix hosts one heck of a movie geek challenge…

As reported on IMDB.com:

In a promotional stunt to be staged in New York’s Times Square beginning October 2, Netflix and the Guinness World Records are cooperating in an eight-contestant event aimed at breaking the record for the most consecutive hours spent watching movies. The current record, according to Guinness, is held by Ashish Sharma, who spent 120 hours and 23 minutes watching movies in Mathura, India last June. Sharma is one of the contestants in the current contest for which the two companies are promising $10,000 for the winner. In a news release, the companies said that the participants will be monitored by “medical professionals” to determine whether they “are truly ‘watching’ or are simply staring blankly at the screen.” The winner will also receive the first-ever Popcorn Bowl trophy and a lifetime subscription to Netflix.

How sweet is this! Man, if only it didn’t cost a fortune for me to get from St. Louis to New York… but, I’m not sure I’m that much of a masochist? Regardless, major kudos to the dude or dudette who pulls this one off!