‘Iron Man’ coming preloaded on new Dell PC’s for an extra $20..

For some reason Dell has decided to give people the option to have ‘Iron Man’ preloaded to their PC’s when they are ordering them for an addition $20 smacks..why the hell would anyone do this?

Apparently this is the only movie they are doing this for, and you get some “bonus content” not on the DVD. Umm… OK? From THR:

“”The key focus here is to lead off our slow immersion into content as a major piece of the puzzle in terms of what consumers want from a PC,” said Rachna Bhasin, director of content for Dell’s global consumer group.

“Iron Man” will be presented as an option to consumers as part of Dell’s personalized purchasing process, which allows buyers to customize virtually every facet of their PC from such essentials as storage capacity to stylistic touches like laptop-cover artwork. The Paramount/Marvel Entertainment film would be preinstalled on Dell’s Inspiron, Studio and XPS laptop and desktop models.”

If you opt for this option you are just throwing your money away. You can get a special 3 disk at Wal-Mart with a digital copy for the same exact price! Ridiculous.