New Clips From Dreamworks THE HELP & Watch On HSN

HSN TO PRESENT AN EXCLUSIVE COLLECTION INSPIRED BY
THE HIGHLY ANTICIPATED FEATURE FILM “THE HELP

Multichannel retailer HSN will launch a multi-platform exclusive shopping event that celebrates the style, fashion and décor inspired by one of the most highly anticipated films of the summer, “The Help.” The event will take place starting August 5 across all of HSN’s platforms, including television, HSN.com and HSN mobile.

Tune in for the HSN event “The Help” on August 5, 6 & 13. Special features, including behind-the-scenes footage, videos, community boards and cast biographies, as well as an opportunity to buy an autographed copy of the book, can be found at www.hsn.com, keyword: the help. 

The HSN event will feature the launch of new personalities, designers and brands, including:

• CR by Cynthia Rowley –exclusive fashion and accessories that radiate classic style and timeless design.
• Lela Rose for HSN –impeccable 60’s style apparel with bold flowery prints and whimsical silhouettes.
• Chef Martha Hall Foose –celebrated chef and food stylist for The Help will debut her cookbook “A Southerly Course: Menus and Recipes from Close to Home” and present a variety of classic southern foods ranging from boneless stuffed chicken breasts to red velvet cakes and brewed ice teas.
• Viking – known for their top-of-the-line major kitchen appliances, Viking will be showcasing their line of state-of-the-art hand-held appliances as part of the event.

In addition, the event will showcase products from HSN favorites, including beauty from Carol’s Daughter and Stila; culinary and home offerings from Emeril Lagasse, Jeffery Banks, and The Lee Bros; and jewelry from R.J. Graziano.

Mary J. Blige, a spokeswoman and investor in the Carol’s Daughter brand, will be expanding her fragrance collection with the launch of My Life Blossom, exclusively on HSN on August 13.  The Grammy® award-winning singer composed “The Living Proof, the theme song for The Help and will share personal anecdotes on working on the film when she appears on HSN. 

Blige’s song is written from the point of view of the lead character Aibileen, the African-American maid who bravely shares her story. Blige was in awe of the character’s fearlessness and deeply moved by the support of the women surrounding Aibileen in the film.

“I cried the most when I saw all of the women gathered together.  They chose to walk in love and forgiveness. My personal connection to the themes in the film is the fact that my Aunt Lara belle was a maid who worked for a very wealthy white family and they loved her to death and she ultimately raised their children,” said Mary J. Blige. “To be able to speak to so many women with this song means a lot to me.”  To hear more about Mary’s inspiration, click here.

Not near a TV, then view at HSN.com…TUNE-IN: http://www.hsn.com/watch-hsn-live_xh.aspx?cm_re=LeftNav*watch*HSNtvLive

Check out these new clips from DREAMWORKS’ THE HELP, due in theaters August 10th. Based on one of the most talked about books in years and a #1 New York Times best-selling phenomenon, “The Help” is a provocative and inspiring look at what happens when a southern town’s unspoken code of rules and behavior is shattered by three courageous women who strike up an unlikely friendship.

Synopsis:

Based on one of the most talked about books in years and a #1 New York Times best-selling phenomenon, THE HELP stars Emma Stone (EASY A) as Skeeter, Academy Award®–nominated Viola Davis (DOUBT) as Aibileen and Octavia Spencer as Minny—three very different, extraordinary women in Mississippi during the 1960s, who build an unlikely friendship around a secret writing project that breaks societal rules and puts them all at risk. From their improbable alliance a remarkable sisterhood emerges, instilling all of them with the courage to transcend the lines that define them, and the realization that sometimes those lines are made to be crossed—even if it means bringing everyone in town face-to-face with the changing times. Deeply moving, filled with poignancy, humor and hope, THE HELP is a timeless and universal story about the ability to create change.

Rounding out the all-star cast are Octavia Spencer as Minny, Bryce Dallas Howard as the malevolent Hilly Holbrook,  Allison Janney as Skeeter’s mother, Jessica Chastain as Celia Foote, Sissy Spacek as Hilly’s mother, Ahna O’Reilly as Elizabeth Leefolt, Anna Camp as Jolene French and Cicely Tyson as Constantine.

Visit the film’s official site HERE, ”Like” THE HELP on Facebook at: http://www.facebook.com/thehelpmovie and follow the film on Twitter at: http://twitter.com/helpmovie  (@helpmovie)